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The
Church’s Business:
Pastor, Are You Missing Something?
By: R. Shane
Casebolt
Perhaps one of the greatest challenges to a pastor is the
daunting task of raising money for the fulfillment of church related
commitments. Beyond the need for meeting its overhead expenses, which
includes salaries, rent or mortgage expenses, utilities, office
supplies, and the other things church-goers often take for granted,
many churches support missionaries, homeless shelters, and other
worthy causes in the community. So the pastor tries to instill in its
church body the responsibility of the tithe, and the noble character
of giving generously. Some pastors spend a few minutes teaching the
touchy subject just prior to the collection of the offering, reminding
the congregation of what the bible says about giving, sowing and
reaping, and the blessings of being a “cheerful giver”. After all,
since God loves a cheerful giver, who wouldn’t want to give whatever
they could to know that they are doing something God loves?
Consider this. A business receives its income from its customers as a
result of goods sold or services rendered. If the business wants to
increase its income, it has to generate more sales. It can do this by
increasing the number of customers it serves, or by increasing its
prices for the goods or services sold.
Now consider the church. A church receives its income in the form of
tithes and offerings from its congregation. If a church wants to
increase its income, it has to increase the size of the congregation,
OR, the congregation’s personal income must increase, thereby enabling
each member to give more. An increase in personal income translates
directly into a greater dollar amount for the tithe (10% of $1,000 is
more than 10% of $800, for example.)
So, in order to
increase the tithes and offerings of his church, the pastor either has
to increase the size of the congregation, or help the members of his
congregation receive an increase in personal income. The first
approach is clear, and I believe every pastor seeks out ways to
increase his church attendance. But the second approach is less
obvious, and I believe often overlooked by the pastor. Yet, by
helping the church membership realize an increase in its personal
income, the second approach offers a more consistent income
stream to the church, and also indirectly addresses the first
approach, as well. As the church realizes an increase in its income,
it will be more able to participate in its vital duties to the
community and the mission field, and other benevolent causes. This
involvement will inherently attract more people to the church, thus
increasing the size of the congregation.
The question then, is How does a church help its congregation
increase their personal income? For many workers, the answer is
simply praying that their work will be blessed and that their boss
will recognize the anointed excellence God has placed on their work
and reward them accordingly. For the entrepreneurs in the
congregation, the church can do much more.
In practically every gathering of people there exists an entrepreneur
– a business owner, or someone with a great idea that wants to become
a business owner. There are many challenges associated with starting
and operating a business enterprise – raising starting capital,
developing business and marketing plans, finding reliable workers,
facilities, and resources, etc., the list can be intimidating. If
the church leadership has expertise in the area of running a business,
it should teach the methods of business to the aspiring entrepreneurs,
and enable them with whatever resources it can to help the
entrepreneur achieve his or her goals in business. Help them
develop a business plan, connect them with unemployed or underemployed
people from its own congregation, lease (or donate) services or space
to them to serve as a launching pad for the business, or even provide
seed money to launch the business in the marketplace. Chances are that
within the church congregation of any given church, there is a great
idea that will produce significant revenue for the entrepreneur, and
consequently, the church.
About the author.
R. Shane Casebolt
is the founder and Managing Member of
Kingdom Associates, LLC, and the
Managing Member of the
Christian Automobile Association. He served 10
years as president and CEO of Theta Group, Inc., a Huntsville, Alabama based electronics
manufacturing enterprise, and has assisted other businesses in
marketing and business plan development. He has also counseled
individuals in the areas of personal finance and retirement planning.
Mr. Casebolt holds a Bachelor’s degree in Technology Management, with
a minor in Mathematics, and a Master’s degree in Business Management
(MBA), with an area of concentration in Technology Management.
CG
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